Picture Tuned in Hollywood – true to the filmmaker’s vision.

Our high performance 4K HDR TVs are tuned by a world-renowned colourist, who works for Hollywood’s leading film studios. Using his highly experienced eye, he has adjusted the colour, brightness and contrast to ensure these TVs deliver a picture faithful to the original.

For a true Hollywood Cinema eXperience

Many decades of TV technological know-how, and a long collaboration with Hollywood, has been captured in our HCX* Pro Intelligent Processor. It’s the powerful brain inside our premium TVs. It instantly analyses the picture, adjusts the colour, contrast and clarity to deliver the best possible performance.

*Hollywood Cinema eXperience

Highest standard for picture clarity, contrast and colour

Our TVs deliver the highest quality images from UHD Blu-ray™ discs and video streaming services that support HDR10+ and Dolby Vision™. By using Dynamic Metadata, the picture’s HDR settings are optimised scene-by-scene. As our premium TVs support all HDR formats, your favourite content will always look its best.

An immersive cinematic experience with Dolby Atmos®

With new support for state-of-the-art audio formats Dolby Atmos, the sound pours in from all directions, including overhead. Powerful, dynamic sound travels in 3D space to bring you inside an immersive cinematic experience.

A wider range of natural colour

Our TVs with HDR Cinema Display Pro screens have ultra-transmissive cells to produce a wider range of colours for a more natural picture and smooth motion performance. High-quality LED backlighting provides consistent brightness across the screen, and advanced control increases contrast.